Be the next
Turn your best customers into brand ambassadors. Automate referrals, track everything, grow revenue.
The one platform behind
ambassador marketing
Find ambassadors automatically. Launch campaigns in minutes. Track every referral, click, and sale. All from one Shopify-native platform.
Trusted by: Shopify · Glossier · Allbirds · Gymshark · MVMT · Casper · Away · Warby Parker
For everyone from indie brands
to enterprise
Thousands of Shopify brands use Wake to turn customers into their most powerful marketing channel.
Sunkissed Botanics
Solo founder Maya turned her skincare customers into 200+ ambassadors, driving 35% of revenue through word-of-mouth — without spending a dollar on ads.
Discovery & recruitment
Find your best ambassadors automatically
Wake analyses your customer data to identify high-value advocates — then recruits them on autopilot with personalised invitations.
Smart ambassador discovery
AI scans purchase history, social engagement, and lifetime value to surface your best potential ambassadors.
Automated outreach
Personalised email sequences invite top customers to join your program. Set it and forget it.
Application portal
Let customers apply through a branded portal. Review, approve, and onboard in one click.
Campaigns & content
Create campaigns that run themselves
Launch referral programs, UGC challenges, and social campaigns from templates. Track every share, click, and conversion automatically.
Campaign builder
Choose from proven templates or build custom. Set commission rates, create codes, design landing pages.
UGC collection
Automatically collect and approve user-generated content from ambassadors across Instagram, TikTok, and YouTube.
Tiered rewards
Gamify your program with achievement levels, leaderboards, and automatic reward unlocks.
Analytics & attribution
See the full picture in real time
Every click, share, and sale tracked and attributed. Know exactly which ambassadors drive revenue and where to double down.
Revenue attribution
Track the full customer journey from ambassador link click to purchase. See exactly where revenue comes from.
Ambassador leaderboard
Rank ambassadors by revenue, clicks, or conversions. Identify your top performers instantly.
Export & reporting
One-click reports for your team. Export to CSV, connect to your BI tools, or use the API.
Management & payouts
Take care of business
From the back office to ambassador communications, you're always in control with the Wake dashboard — on desktop and mobile.
Centralised dashboard
Manage ambassadors, campaigns, content, and payouts from one place. Available on desktop and mobile.
Automated payouts
Set payout schedules, minimum thresholds, and payment methods. Wake handles the rest via Stripe.
Ambassador messaging
Built-in messaging to communicate with ambassadors. Send updates, share briefs, and provide feedback.
How it works
Connect your Shopify store
One-click install. Wake syncs your customer data securely and starts analysing immediately.
Launch your program
Pick a template or build custom. Set commissions, create codes, invite ambassadors.
Watch it grow
Ambassadors share, customers buy, revenue compounds. Track every sale in real time.
Integrates with everything
Wake connects to your existing stack — from Shopify and social platforms to email, support, and payment tools.
Shopify
TikTok
YouTube
Klaviyo
Gorgias
Recharge
Stripe
Zapier
Slack
Built for ambassadors, loved by brands
APIs, webhooks, and custom portal tools let you build exactly the ambassador experience your brand needs.
Ambassador Portal
White-label portal with your branding. Ambassadors manage links, track earnings, and access content.
REST API
Full API access to ambassadors, campaigns, commissions, and analytics. Build custom workflows.
Webhooks & Events
Real-time events for referrals, signups, and payouts. Connect to any system.
There's no better platform
for ambassador marketing
The fastest-growing ambassador platform on Shopify
12x
Average ROI
50K+
Active ambassadors
Platform dashboard screenshot
Always on.
Always tracking.
Wake tracks every referral link click in real time, with 99.99% uptime and sub-second attribution — so you never miss a sale.
Last 90 days — 99.99% uptime
Wake keeps getting smarter
AI-powered features that save you time and grow your program faster.
AI Ambassador Matching demo
AI Ambassador Matching
Wake analyses purchase history, social engagement, and customer lifetime value to automatically identify your best potential ambassadors.
Smart Campaign Suggestions demo
Smart Campaign Suggestions
Get AI-recommended campaign types, commission rates, and content briefs based on what works for brands like yours.
Wake has your back
“Wake turned our customers into our best salespeople. We went from spending £50k/month on paid ads to generating more revenue through ambassadors — at a fraction of the cost.”
Sarah Mitchell
Founder, Bloom & Wild Skincare
Ambassador-driven revenue
$12M+
generated through Wake so far
Start growing
in no time
Start free trialConnect your Shopify store
Set up your ambassador program
Watch your brand grow
Simple pricing
14-day free trial. No credit card required.
Starter
$49/mo
For brands getting started
Start free trial- 50 ambassadors
- Basic analytics
- Shopify integration
- Email support
Growth
$149/mo
For brands ready to scale
Start free trial- 500 ambassadors
- Advanced analytics
- Custom portal
- UGC campaigns
- Tiered rewards
- API access
Enterprise
$349/mo
For large programs
Start free trial- Unlimited ambassadors
- Custom integrations
- Dedicated manager
- White-label
- Multi-store
- SLA